Modules Taught via Entrepreneurship for Kids™ Program Developed by Galit Zamler
Syllabus - Table of contents - Entrepreneurship for Kids Program
The Entrepreneurship for Kids Program has two parts:
Part One - Entrepreneurial skills:
For early grades students who are exposed for the first time to entrepreneurship education, it's best to start with a two-year program of lesson plans, ready for the teacher that help students identify their strengths through experiential learning of a variety of entrepreneurial skills.
Each skill has a structured lesson plan, which can be expanded by the teacher, and these are the skills learned: risk taking, dealing with lack of success, creativity, courage to dare, communication skills, belief in yourself, tolerance to others and to those who are different, dealing with new things, positive thinking, doing out of will, deciding and doing, wanting to learn and evolve, proper conduct money, ability to work in team, learning from mistakes, wanting to change, determination and perseverance, identify opportunities, attentiveness, taking responsibility, distinguishing between important and unimportant, focusing on the goal, awareness of the environment, negotiation and public speaking.
Part Two - Entrepreneurship program:
For schools that are interested in developing their students' entrepreneurial thinking through practical experience.
The program is suitable for students from grades 4 to high school - contact Galit Zamler to understand how.
Entrepreneurship for Kids Program is a modular, enrichment program for schools, which includes a wide range of topics. Some designed to empower children and some are professional from the entrepreneurial world. And all of them encourage children to think independently and positively to achieve goals and imparting values for life.
The modules are structured and ready for learning, accompanied by presentations, articles, exercises, videos, examples and questions that encourage students to think.
The program is experiential, focused on the students' ideas for projects, and encourages entrepreneurship in a process of personal empowerment and motivation, while providing theoretical and practical knowledge.
The program is taught by the teachers in the schools after undergoing training by Galit Zamler.
The program has been implemented since 2009 with great success. You can read about it on the recommendations page.
Module 1: Who is an entrepreneur? And examples of ventures
- Who is an entrepreneur?
- Why learn entrepreneurship?
- Different types of ventures
- Why are there people who want to be entrepreneurs?
- Examples of projects in various fields: adults and children
- Common to all projects - identifying opportunities
Module 2: Entrepreneurial skills and the impact of the surroundings on the entrepreneur
- What skills are required from the entrepreneur?
- Is it possible to acquire or develop such skills or part of them? How?
- The impact of the immediate surroundings on the entrepreneur.
- Statements of repressive environment.
- Statements of supportive environment.
Module 3: Learn from others' experience
- Why learn from others' experience?
- Common mistakes of entrepreneurs
- Learn from others - examples of failed projects
- Learn from others - filmed interviews with successful entrepreneurs
- The objectives of the project
- What is a vision?
- Why do I need a vision?
- Ten principles of successful entrepreneurship
Module 4: Understanding the business plan - part 1
- How do I start a project?
- What is a business plan?
- Who needs a business plan and why?
- The S.M.A.R.T model
- Sections of the business plan - Part I
- Executive Summary (One Pager): The problem/need/desire, the solution, the target audience, competitive advantage, budget, team, competitors, marketing plan, business model, who can help us?
- Background - ours and of the product's
- Defining the product/service
- The market of the product/service: customers, suppliers, competitors
- Required resources: time, money, knowledge, personnel
Module 5: Understanding the business plan - part 2
- Goals and objectives
- Where and how to sell
- Product/service pricing
- The S.W.O.T model - weaknesses, strengths, opportunities, and threats
- Sales forecast
- Profit and loss forecast
- The legal environment in which we operate.
Module 6: Gathering information
- Why does the entrepreneur need information?
- What kind of information does the entrepreneur need?
- Where do we find the information?
- What do we do with the information collected?
Module 7: Innovation, risk and brainstorming
- What is innovation?
- The innovation paradox
- What is brainstorming?
- What is the benefit of brainstorming?
- Innovation and risk - the connection between them
Module 8: Creativity
- What is creativity?
- The need for creativity
- Creative thinking
- The connection between creativity and entrepreneurship troubleshooting
- Techniques for creativity in entrepreneurship
- Barriers in creativity
Module 9: Setting up a company
- What is a company?
- What does a Ltd company mean?
- Where a company is registered?
- How to register a company?
- Who can establish a company?
- Deciding on a company name
- Advantages and disadvantages of establishing a company
- Alternatives for establishing a company
Module 10: Intellectual property
- What are copyrights?
- Why copyright is needed?
- The effect of copyright infringement on the software industry
- Examples of copyright infringement
- What is a trademark?
- Examples of trademarks
- Trademark infringement
- Choosing a name for our product/service without infringing on the trademarks Ordinance
- The registration process
- Considerations of patent registration - for and against
- What may happen if we do not register a patent?
Module 11: The marketing plan
- What is a marketing plan?
- Why do I need a marketing plan?
- How do you approach building a marketing plan?
- The components of the marketing plan
- The value perceived by the consumer
Module 12: Negotiation
- What is a negotiation?
- Pre-conditions for negotiations
- Rules for negotiating
- The steps in negotiation
Module 13: Pricing and product life cycle
- Pricing methods
- Product and brand
- The life cycle of the product/service
- The acquisition process by the consumer
- Cost - Benefit
- Maslow's hierarchy of needs
- Exchange Theory
- Purchase process for complex products
- Steps in adopting a new product
- Dissemination of innovation
Module 14: Teamwork
- Teamwork characteristics
- Examples of teamwork
- The importance of the individual in the group
- Group influence on the individual
Module 15: Concepts from the business world, 10 steps to success
- Consumer price index
- Coordinating expectations
10 steps to success - by Rick Pitino
Module 16: Budget
- What is a budget
- The budget lines
- Budget sources
- The family as a business that manages a budget
- Budget monitoring
Module 17: Humor and optimism
- What is humor?
- The connection between humor and laughter
- Advantages of using humor
- Rules for proper use of humor
- Humor in advertising - pros and cons
- Optimism vs. Pessimism
Module 18: Entrepreneurship - anyone can
- My abilities
- Thinking ahead
- High self-esteem
- Do not be afraid of hard work
- Exploiting the opportunities
- The importance of interpersonal communication
- Independent and critical thinking
- Learning from experience
- The approach: we will try and we may succeed
- Respecting the other and the different
Module 19: Turning difficulty into an opportunity
- Examples of difficulties encountered by entrepreneurs
- Children raise suggestions for coping with the same difficulties
- How the entrepreneurs turned the difficulty into an opportunity
Module 20: Presentation and public speaking
- Why should an entrepreneur know how to speak in public?
- Different situations for speaking in front of an audience
- How does the audience see us?
- Presentation structure
- Components of a message transmission
- Dealing with stage fright
- Preparing and practicing for public speaking
- Dealing with unexpected problems during the speech/presentation
Module 21: Internet marketing
- What is marketing?
- Different types of marketing
- Online marketing options
- Advantages of Internet marketing
- 10 mistakes people make in Internet marketing
- Building a website - what should you pay attention to?
- How anyone can build a free website?
Module 22: Event production - entrepreneurship, which is never-ending
- Who is a producer?
- The producer's responsibility
- Expectations from the producer
- The return to the producer
- Defining the client's goals from the event
- Collecting information for the event
- Event Planning: schedule, tasks, roles, design, security
- Planning costs, profit and submitting a quote
Module 23: PR vs Advertising
- What is advertising?
- What is public relations?
- Advertising - pros and cons
- PR - pros and cons
- The various means of advertising
- How to publicize yourself?
- The impact of advertising on product costs and on us, as consumers
Module 24: Business intelligence
- What is intelligence?
- What is business intelligence?
- Different methods for business intelligence
- Examples of companies that make use of business intelligence
- We are like detectives
Module 25: Persuasion as a mean for achieving objectives
- What is persuasion?
- The difference between persuasion and argument
- How to persuade to choose me over others?
- When are entrepreneurs required to convince?
- Tips for success in the process of persuasion
Module 26: Social entrepreneurship
- What is social entrepreneurship?
- The difference between business and social entrepreneurship
- Examples of social initiatives
- Why to be a social entrepreneur?
- Advantages and disadvantages of social entrepreneurship
The participants receive certificates at the end of the program
- About the program
- Implementation in schools
- Israel - Startup Nation
- About Galit Zamler
- Experiences of the program
- Projects carried out
- Ideas for projects
- The process of selecting ideas
- Project: A shirt for any size
- Guest lecturers
- Hackkathon events for students
- Wrote about us
- Global Entrepreneurship Week
- Schools map
- Contact us
Entrepreneur skills & entrepreneurship education